Sofa Moolah

From 0 to 500,000 Clicks in Under 24 Hours

  So your new puppy is here and you’ve taken some time off of work to look after him. You’re sat eating cheerios deciding what to spend the day doing whilst at home – after all the puppy hasn’t had his vaccinations yet so you have to stay in. Why not create a site in […]

How to Maximize Your Sale Price When Selling a Site on Flippa

Selling a website is a great way to generate cash, free up your time for other projects and reward yourself for your hard work. It can also be a difficult, stressful process in frustration that can result in you selling a website for less than you think it’s worth. I’ve sold several sites on Flippa, […]

5 Cheap Ways to Get Press for Your Startup, App or Website

Coverage in the mainstream media is one of the most effective ways to put your app, startup or website in front of millions of potential customers. The only problem is that getting press coverage, at least for a small company, is very difficult. Cold emailing journalists is a slow, time-consuming and boring process that rarely […]

The Entire Ship Your Enemies Glitter Story

  Disclaimer: I launched this project whilst I was on holiday. I drink heavily on holidays. The below is what I think is an accurate recount of how shit went down. The writing is all over the place, but truthfully the entire experience was all over the place as well.

How to Rapidly Launch, Validate and Grow a Business

Over the last few years, the amount of relevant, interesting and helpful content for entrepreneurs has grown exponentially. From launching a product to finding new customers, there’s a blog post, eBook or postcard for everything startup related.

Gizmodo & Kotaku Coverage for $55

Let me preface this post by saying that my main area of expertise lies in SEO. Every single day is a constant struggle to get high quality backlinks that I hope will help me eventually outrank my competitors. My competitors compared to me are the goliaths; they have large teams, offices & budgets whereas I […]

Product photography for movienite

So as I talked about in my last post, I’m now working on a startup called movienite. The premise is simple: as a child I used to sit around the television surrounded by family watching a classic & enjoying junk food. This doesn’t seem to happen anymore here in Australia so it’s movienite’s mission to […]

Tying Up A Few Loose Ends

Every few days I receive emails & tweets from people asking about projects that I’ve blogged about in the past so I thought I’d provide some updates on them. I don’t blog regularly anymore (have I ever?!) so if you don’t follow me on Twitter & you stumble across my articles you’d have no clue […]